Introduction to the course The purpose of Marketing is to identify and satisfy customer needs. It consists of tasks and decisions aimed at distributing goods and services to consumers so that the objectives of the business, consumer and society are achieved.Personal Traits Marketing managers should be good communicators, think clearly and be persuasive. They need to be good listeners, able to understand other people’s point of view without losing sight of the original objective. Numeracy is a fundamental requirement as they use figures to analyze sales and market research data, in planning and pricing.It is also an advantage to be creative, enthusiastic, pay attention to detail and have sound judgment in order to initiate and carry out specific projects Career Opportunities: Marketing Manager, Sales Assistant, Call Centre Personnel, Sales Consultant, Advertising Creative, Sales Agent, Commission Agent.General Registration Requirements: 1. Student’s & Parent’s certified I.D Copies 2. ID Photos, 3. proof of residential address 4. Registration fees and your Matric or equivalent results Course Structure Core Subjects (Compulsory) |
N4 Entrepreneurship & Business Management Introductory Accounting Marketing Management Management Communication Introductory Computer Practice | N5 Marketing Management Sales Management Computer Practice Entrepreneurship & Business Management | N6 Marketing Management Sales Management Marketing Communication Marketing Research |
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